Apple has just announced the new batch of iPads along with some other updates, and they are launching them in November in most of the world at the same time. As we’ve done in the past, we checked the prices in all the Apple online stores around the world and converted them into US dollars for instant comparison.
If you haven’t researched this in the past you might assume that prices are lowest in countries with lower average incomes, but Apple is like most other countries in that they don’t really discount anywhere. So as before, the cheapest iPad Airs and iPad Minis with retina display can be found in the United States (at least in states with no sales tax). Canada joins several Asian countries as next cheapest, while Europe has most of the most expensive iPads in the world.
37 countries ranked from cheapest iPads to most expensive
This year we’ve split the chart into two sections, with the top 25 on the list being the countries where the new iPad Air and iPad Mini with retina display will be on sale in November. The section below is for countries that have yet to announce these new products, but are still selling older versions. Note that Malaysia continues to actually have the cheapest iPad 2.
All the prices below are direct from the Apple online stores for each of the 35 countries they have them for, and converted into US dollars at today’s official exchange rates. Prices listed are all for the base 16GB model with Wi-Fi only.
Prices as of October, 2013, and converted into US dollars
Tax included in most of the world
As most people seem to know, prices in the United States and Canada are quoted without local taxes, which can range from 0(zero) in many US states, up to around 15% in some Canadian provinces.
To the best of my knowledge, every other country lists its prices inclusive of sales or value added taxes. Please let me know if there are any exceptions on the list.
Brazil is by far the most expensive
As with the previous survey combining several Apple products, Brazil is by far the most expensive for iPads alone. Worse still, you can’t get the new models in Brazil yet, so it’s the older models that still cost a fortune. I’ve been told that this is mostly due to the extremely high import duty on foreign technology.
Europe prices are about 25% higher than the US or Canada
As you can see on the chart, the VAT-inclusive prices for Europe are about 30% higher than the tax-excluded prices for the US and Canada, so the difference is closer to 20%, which is almost entirely explained by the higher sales tax rates throughout Europe. Luxembourg is the cheapest country in the Eurozone to buy iPads, reflecting its 15% VAT rate, compared to around 20% or more in most of the continent.